{"id":2538,"date":"2022-01-19T02:41:29","date_gmt":"2022-01-19T02:41:29","guid":{"rendered":"https:\/\/inovasika.id\/artikel\/?p=2538"},"modified":"2022-01-19T02:41:29","modified_gmt":"2022-01-19T02:41:29","slug":"digital-marketing-cara-efektif-berjualan-untuk-umkm","status":"publish","type":"post","link":"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/","title":{"rendered":"Digital Marketing: Cara Efektif Berjualan untuk UMKM"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_87 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#Pemasaran_Digital_Cara_Efektif_Berjualan_untuk_UMKM\" >Pemasaran Digital: Cara Efektif Berjualan untuk UMKM<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#Aplikasi_pemasaran_digital_untuk_UMKM\" >Aplikasi pemasaran digital untuk UMKM<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#1_Berbagai_pasar_yang_lebih_besar_dengan_aplikasi_seluler\" >1. Berbagai pasar yang lebih besar dengan aplikasi seluler<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#2_Manfaatkan_saluran_digital_sehingga_lebih_terhubung_dengan_konsumen\" >2. Manfaatkan saluran digital sehingga lebih terhubung dengan konsumen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#3_Target_konsumen_baik_dengan_analisis_platform\" >3. Target konsumen baik dengan analisis platform<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#4_Mengukur_kinerja_bisnis_dengan_alat_digital\" >4. Mengukur kinerja bisnis dengan alat digital<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/inovasika.id\/public\/artikel\/digital-marketing-cara-efektif-berjualan-untuk-umkm\/#5_Hemat_biaya_promosi_dengan_iklan_digital\" >5. Hemat biaya promosi dengan iklan digital<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Pemasaran_Digital_Cara_Efektif_Berjualan_untuk_UMKM\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Pemasaran Digital: <\/span><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Cara Efektif Berjualan untuk UMKM<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Perkembangan teknologinya berbanding lurus dengan pengembangan dunia pemasaran. berbanding\u00a0<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Ini telah menjadi hal yang normal sekarang jika strategi pemasaran yang paling efektif adalah melintasi saluran digital, terutama pada waktu baru yang normal kita hidup.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Memang, pemasaran digital (pemasaran digital) mulai diterapkan oleh pemain bisnis selama beberapa tahun tertunda-tunda, sebagai bentuk adaptasi terhadap pengembangan teknologi di era modern. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Namun, dengan adanya pandemi Covid-19, para aktor perusahaan, terutama untuk sisik kecil dan menengah (MJMES), harus lebih mudah beradaptasi dan meninggalkan cara konvensional.<\/span><\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Aplikasi_pemasaran_digital_untuk_UMKM\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Aplikasi pemasaran digital untuk UMKM<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Pemerintah Indonesia terus mendorong para pemain UMKM untuk mengikuti platform digital digital atau pergi. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Menteri Koperasi dan Usaha Kecil dan Menengah (Mekop UKM) Teen Masduki pada Oktober 2020 menyatakan bahwa masih ada sekitar 16% atau 10,25 juta pemain yang telah terhubung dengan ekosistem digital.<\/span><\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"1_Berbagai_pasar_yang_lebih_besar_dengan_aplikasi_seluler\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">1. Berbagai pasar yang lebih besar dengan aplikasi seluler<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Hampir sebagian besar orang menemukan berbagai jenis kebutuhan melalui Internet. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Menggunakan pemasaran digital, Anda dapat menjangkau lebih banyak konsumen dan mengembangkan bidang pemasaran produk dan layanan.<\/span><\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_Manfaatkan_saluran_digital_sehingga_lebih_terhubung_dengan_konsumen\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">2. Manfaatkan saluran digital sehingga lebih terhubung dengan konsumen<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Teknologi dan Internet memfasilitasi UMKM untuk dengan cepat terhubung ke konsumen melalui berbagai jenis saluran digital yang tersedia.<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><em><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">baca juga:\u00a0<\/span><\/span><\/strong><\/em><em><strong><a href=\"https:\/\/inovasika.id\/artikel\/affiliate-marketing-dan-tips-menjalankannya-dalam-bisnis\/\" rel=\"bookmark\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Affiliate Marketing dan Tips garisnya Dalam Bisnis<\/span><\/span><\/a><\/strong><\/em><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"3_Target_konsumen_baik_dengan_analisis_platform\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">3. Target konsumen baik dengan analisis platform<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Untuk kampanye pemasaran untuk bekerja secara efektif, tetapi harus dapat mencapai audiens yang sesuai atau potensi konsumen.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Anda harus menjangkau orang-orang yang memiliki minat pada produk yang ditawarkan.<\/span><\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"4_Mengukur_kinerja_bisnis_dengan_alat_digital\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">4. Mengukur kinerja bisnis dengan alat digital<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Dengan menggunakan strategi pemasaran konvensional, Anda akan sulit untuk mengukur keberhasilan kampanye yang Anda gunakan.<\/span><\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"5_Hemat_biaya_promosi_dengan_iklan_digital\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">5. Hemat biaya promosi dengan iklan digital<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Penggunaan strategi pemasaran digital dapat merekam biaya untuk mendapatkan promosi. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Periklanan atau promosi melalui Internet atau media online memang lebih murah daripada Anda hanya menerapkan metode konvensional saja.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">baca juga: <\/span><\/span><a href=\"https:\/\/najmainstitute.com\/4941-2-jurusan\/\"><b><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Dengan Segan Kampus Indonesia: 87 Persen Mahasiswa Salah Jurusan<\/span><\/span><\/b><\/a><\/p>\n<h3><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Pemasaran Digital: Cara Efektif Berjualan untuk UMKM Perkembangan teknologinya berbanding lurus dengan pengembangan dunia pemasaran. berbanding\u00a0 Ini telah menjadi hal yang normal sekarang jika strategi pemasaran yang paling efektif adalah melintasi saluran digital, terutama pada waktu baru yang normal kita hidup. Memang, pemasaran digital (pemasaran digital) mulai diterapkan oleh pemain bisnis selama beberapa tahun tertunda-tunda, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2541,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2538","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tak-berkategori"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Marketing: Cara Efektif Berjualan untuk UMKM - Artikel<\/title>\n<meta name=\"description\" content=\"Perkembangan teknologinya berbanding lurus dengan pengembangan dunia pemasaran. 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