{"id":2648,"date":"2022-01-24T03:55:06","date_gmt":"2022-01-24T03:55:06","guid":{"rendered":"https:\/\/inovasika.id\/artikel\/?p=2648"},"modified":"2022-01-24T03:55:06","modified_gmt":"2022-01-24T03:55:06","slug":"3-jenis-jenis-media-digital-marketing-yang-perlu-kamu-ketahui","status":"publish","type":"post","link":"https:\/\/inovasika.id\/public\/artikel\/3-jenis-jenis-media-digital-marketing-yang-perlu-kamu-ketahui\/","title":{"rendered":"3 Jenis Jenis Media Digital Marketing Yang Perlu Kamu ketahui!"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_87 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/inovasika.id\/public\/artikel\/3-jenis-jenis-media-digital-marketing-yang-perlu-kamu-ketahui\/#3_Jenis_Media_Digital_Marketing_Yang_Perlu_Kamu_Ketahui\" >3 Jenis Media Digital Marketing Yang Perlu Kamu Ketahui!<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/inovasika.id\/public\/artikel\/3-jenis-jenis-media-digital-marketing-yang-perlu-kamu-ketahui\/#Iklan_melalui_email\" >Iklan melalui email<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/inovasika.id\/public\/artikel\/3-jenis-jenis-media-digital-marketing-yang-perlu-kamu-ketahui\/#Video_Pemasaran\" >Video Pemasaran.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/inovasika.id\/public\/artikel\/3-jenis-jenis-media-digital-marketing-yang-perlu-kamu-ketahui\/#Influencer_pemasaran\" >Influencer pemasaran.<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"3_Jenis_Media_Digital_Marketing_Yang_Perlu_Kamu_Ketahui\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">3 Jenis Media Digital Marketing Yang Perlu Kamu Ketahui!<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Pemasaran digital adalah upaya pemasaran produk dengan media digital dan jaringan internet.<\/p>\n<p>Seperti Google bisnis saya, whatsapp, situs web dan platform lainnya.<\/p>\n<p>Bahkan, pengguna internet memiliki 4,8 miliar orang tambahan (laporan data).<\/p>\n<p>Ini berarti bahwa lebih banyak orang terhubung ke Internet sehingga diperlukan upaya pemasaran digital.<\/p>\n<p>Berikut adalah 3 jenis media pemasaran digital yang perlu Anda ketahui:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Iklan_melalui_email\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Iklan melalui email<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">E-mail Marketing adalah pemasaran yang dibuat oleh e-mail sebagai cara. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Kami juga membuat panduan lengkap untuk Anda. <\/span><span style=\"vertical-align: inherit\">Pemasaran email dapat dilakukan dengan metode yang berbeda seperti email dingin, email kesadaran dan email buletin.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Ringkasan, email pemasaran diterapkan pada perusahaan dalam bentuk B2B (bisnis ke bisnis), tetapi saat ini banyak perusahaan B2C (bisnis ke konsumen) ditembus dalam pemasaran email untuk meningkatkan keterlibatan konsumen.<\/span><\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Video_Pemasaran\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Video Pemasaran.<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Pada dasarnya, video pemasaran adalah salah satu cabang pemasaran digital yang dapat dieksekusi di berbagai saluran seperti media sosial, <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">situs web perusahaan, youtube, bahkan email. <\/span><span style=\"vertical-align: inherit\">Konsumsi konten video di antara publik meningkat dengan adanya media sosial seperti Tiktok, Facebook dan Instagram juga meningkatkan efektifitas video pemasaran.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Tergantung pada tujuannya, jenis konten yang digunakan untuk pemasaran video akan bervariasi.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Pemasaran video dapat dilakukan untuk beberapa keperluan:<\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">1. Kesadaran akan merek.<\/span><\/span><\/strong><\/p>\n<p><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">2. Tambah penjualan.<\/span><\/span><\/strong><\/p>\n<p><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">3. Mempromosikan produk atau layanan.<\/span><\/span><\/strong><\/p>\n<p><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">4. Tingkatkan loyalitas pelanggan.<\/span><\/span><\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><em><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">baca juga: <\/span><\/span><a href=\"https:\/\/inovasika.id\/artikel\/7-alasan-digital-marketing-sangat-penting-untuk-bisnismu\/\" rel=\"bookmark\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">7 Alasan Digital Marketing Sangat Penting Untuk Bisnismu!<\/span><\/span><\/a><\/strong><\/em><\/p>\n<p>&nbsp;<\/p>\n<h4><span class=\"ez-toc-section\" id=\"Influencer_pemasaran\"><\/span><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Influencer pemasaran.<\/span><\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Pengaruh pemasaran saat ini adalah gaya di kalangan bisnis atas untuk meningkatkan citra dan penjualan.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\"> Jenis pemasaran digital yang menggabungkan format pemasaran tradisional dan modern. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Secara umum, influencer pemasaran adalah kolaborasi antara perusahaan dengan pembuat konten untuk tujuan utama pemasaran produk dalam waktu yang lama. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Namun, beberapa perusahaan tidak bekerja dengan influencer dengan tujuan saja untuk &#8220;mengumumkan&#8221; produk mereka secara terbuka. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Pada dasarnya, pemasaran influencer dapat menggabungkan konsep persetujuan &#8220;selebritas&#8221; yang mendapatkan reputasinya dengan media baru yang berpusat pada konten seperti Tiktok, Instagram, dan YouTube. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Tetapi berbeda dari definisi tradisional &#8220;selebritas&#8221;, seorang influencer dapat berasal dari berbagai cakrawala dan sering kali jumlah adepts mereka di media sosial. <\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Setiap orang bisa menjadi influencer, dari pembuat video lucu di Tiktok hingga pekerja sumber daya manusia yang berbagi pengetahuan tentang pencarian kerja.<\/span><\/span><\/p>\n<p><em><strong><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">baca juga: <\/span><\/span><a href=\"https:\/\/najmainstitute.com\/bentuk-bentuk-pengembangan-sdm\/\"><span style=\"vertical-align: inherit\"><span style=\"vertical-align: inherit\">Bentuk-Bentuk Pengembangan SDM<\/span><\/span><\/a><\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>3 Jenis Media Digital Marketing Yang Perlu Kamu Ketahui! Pemasaran digital adalah upaya pemasaran produk dengan media digital dan jaringan internet. Seperti Google bisnis saya, whatsapp, situs web dan platform lainnya. Bahkan, pengguna internet memiliki 4,8 miliar orang tambahan (laporan data). Ini berarti bahwa lebih banyak orang terhubung ke Internet sehingga diperlukan upaya pemasaran digital. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2649,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tak-berkategori"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>3 Jenis Jenis Media Digital Marketing Yang Perlu Kamu ketahui! - Artikel<\/title>\n<meta name=\"description\" content=\"Pemasaran digital adalah upaya pemasaran produk dengan media digital dan jaringan internet.Seperti Google bisnis saya, whatsapp, situs web\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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