{"id":4963,"date":"2022-05-24T07:05:40","date_gmt":"2022-05-24T07:05:40","guid":{"rendered":"https:\/\/inovasika.id\/artikel\/?p=4963"},"modified":"2025-06-24T08:42:14","modified_gmt":"2025-06-24T01:42:14","slug":"konsep-digital-marketing-2","status":"publish","type":"post","link":"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/","title":{"rendered":"Konsep digital marketing"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_87 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#Konsep_digital_marketing\" >Konsep digital marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#Apa_Pengertian_Konsep_Digitaal_Marketing\" >Apa Pengertian Konsep Digitaal Marketing?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#-Konsep_Produksi_ide_yakni_konsumen_lebih_menyukai\" >-Konsep Produksi ide, yakni konsumen lebih menyukai<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#produk_yang_ada_dan_terjangkau\" >produk yang ada dan terjangkau.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#-Konsep_produk_ide_yakni_konsumen_lebih_suka_produk_yang_berkualitas\" >-Konsep produk ide, yakni konsumen lebih suka produk yang berkualitas,<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#fitur_bagus_kinerja_oke\" >fitur bagus, kinerja\u00a0 oke.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#-Konsep_penjualan_ide_yakni_konsumen_tidak_mungkin_membeli\" >-Konsep penjualan ide, yakni konsumen tidak mungkin membeli<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#produk_yang_belum_diketahui_sebelumnya\" >produk yang belum diketahui sebelumnya.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#-Konsep_pemasaran_flosofi_yakni_manajemen_perusahaan\" >-Konsep pemasaran flosofi, yakni manajemen perusahaan<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#menyatakan_seluruh_pencapaian\" >menyatakan seluruh pencapaian,<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#namun_tetap_bergantng_pada_kebutuhan_dan_keinginan\" >namun tetap bergantng pada kebutuhan dan keinginan.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#-Konsep_pemasaran_berwawasan_sosial_prinsip_pemasaran_menyatakan_perusahaan_wajib\" >-Konsep pemasaran berwawasan sosial prinsip pemasaran menyatakan perusahaan wajib<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#mengambil_keputusan_dengan_pemasaran_yang_dilakukan_dengan_tetap_mementingkan_keinginan_konsumen\" >mengambil keputusan dengan pemasaran yang dilakukan dengan tetap mementingkan keinginan konsumen.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#1Apa_target_Anda\" >1.Apa target Anda?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/#2Siapa_target_pasar_Anda\" >2.Siapa target pasar Anda?<\/a><\/li><\/ul><\/nav><\/div>\n<h4><span class=\"ez-toc-section\" id=\"Konsep_digital_marketing\"><\/span>Konsep digital marketing<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"Apa_Pengertian_Konsep_Digitaal_Marketing\"><\/span><a href=\"https:\/\/www.jurnal.id\/id\/blog\/mengenal-digital-marketing-konsep-dan-penerapannya\/\">Apa Pengertian Konsep Digitaal Marketing?<\/a><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Konsep digiital marketing secara luas merupakan salah satu kegiatan pemasaran atau promosi sebuah merek dan produk menggunakan media digital. Misalnya banyak orang yang memiliki produk dan ingin menjualnya,Kita bisa membuat akun media sosial di Instagram atau lewat Tiktok.<\/p>\n<p>Tujuan dari digital marketing,untuk menarik konsumen secara cepat dan mudah. Konsep digital marketing ini dapat menjangkau konsumen yang sangat luas.Tapi perlu diingat, bahwa perusahaan juga berlomba-lomba membuat konten yang menarik!<\/p>\n<p>Konsep digital marketing ini bisa digunakan untuk semua jenis bisnis, dan dapat menjangkau target konsumen secara spesifik. Kamu bisa menggunakan gadget apapun! Penting untuk mempelajari konsep AIDA (Attention, Interest, Desire, dan Action) sebagai dasar dalam penerapan konsep digital marketing.<\/p>\n<p>Ada beberapa juga seperti\u00a0 Konsep strategi Digital Marketing sendiri:<\/p>\n<h4><span class=\"ez-toc-section\" id=\"-Konsep_Produksi_ide_yakni_konsumen_lebih_menyukai\"><\/span>-Konsep Produksi ide, yakni konsumen lebih menyukai<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"produk_yang_ada_dan_terjangkau\"><\/span>produk yang ada dan terjangkau.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"-Konsep_produk_ide_yakni_konsumen_lebih_suka_produk_yang_berkualitas\"><\/span>-Konsep produk ide, yakni konsumen lebih suka produk yang berkualitas,<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"fitur_bagus_kinerja_oke\"><\/span>fitur bagus, kinerja\u00a0 oke.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"-Konsep_penjualan_ide_yakni_konsumen_tidak_mungkin_membeli\"><\/span>-Konsep penjualan ide, yakni konsumen tidak mungkin membeli<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"produk_yang_belum_diketahui_sebelumnya\"><\/span>produk yang belum diketahui sebelumnya.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"-Konsep_pemasaran_flosofi_yakni_manajemen_perusahaan\"><\/span>-Konsep pemasaran flosofi, yakni manajemen perusahaan<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"menyatakan_seluruh_pencapaian\"><\/span>menyatakan seluruh pencapaian,<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"namun_tetap_bergantng_pada_kebutuhan_dan_keinginan\"><\/span>namun tetap bergantng pada kebutuhan dan keinginan.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"-Konsep_pemasaran_berwawasan_sosial_prinsip_pemasaran_menyatakan_perusahaan_wajib\"><\/span>-Konsep pemasaran berwawasan sosial prinsip pemasaran menyatakan perusahaan wajib<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4><span class=\"ez-toc-section\" id=\"mengambil_keputusan_dengan_pemasaran_yang_dilakukan_dengan_tetap_mementingkan_keinginan_konsumen\"><\/span>mengambil keputusan dengan pemasaran yang dilakukan dengan tetap mementingkan keinginan konsumen.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Ada yang tahu Bagaimana memulai digital?<\/p>\n<p>Kabar baiknya adalah, memulai pemasaran digital itu cukup mudah. Namun, sebelum Anda menggunakan digital marketing berikut adalah\u00a0 pertanyaan yang perlu Anda jawab sebelum memulai digital marekting:<\/p>\n<p>Baca Juga :<a href=\"https:\/\/inovasika.id\/artikel\/langkah-langkah-memulai-digital-marketing\/\">Langkah-Langkah Memulai Digital Marketing<\/a><\/p>\n<h4><span class=\"ez-toc-section\" id=\"1Apa_target_Anda\"><\/span>1.Apa target Anda?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Untuk dapat mengetahui apa strategi yang perlu Anda terapkan dalam digital marketing, Anda perlu mengetahui terlebih dahulu mengklarifikasi apa tujuan Anda.<\/p>\n<p>Bagaimana Anda mengadopsi digital marketing dapat sedikit berbeda tergantung pada apakah tujuan akhir Anda adalah untuk mendorong klik, konversi atau prospek, penjualan, pendapatan, atau laba atas investasi (ROI) tertentu.<\/p>\n<h4><span class=\"ez-toc-section\" id=\"2Siapa_target_pasar_Anda\"><\/span>2.Siapa target pasar Anda?<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p>Setelah Anda mengetahui tujuan yang hendak dicapai dari digital marekting.\u00a0 Anda perlu mengidentifikasi kepada siapa Anda memasarkan. Ini penting, karena persona pembeli yang berbeda memerlukan taktik pemasaran yang berbeda.<\/p>\n<p>Berkonsultasi dengan Digital marketing agency jakarta bisa menjadi pilihan terbaik untuk menjawab pertanyaan tersebut. Tidak hanya mendapat jawaban, Anda juga akan dibimbing untuk menentukan pendekatan apa yang paling baik untuk bisnis Anda.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Konsep digital marketing Apa Pengertian Konsep Digitaal Marketing? Konsep digiital marketing secara luas merupakan salah satu kegiatan pemasaran atau promosi sebuah merek dan produk menggunakan media digital. Misalnya banyak orang yang memiliki produk dan ingin menjualnya,Kita bisa membuat akun media sosial di Instagram atau lewat Tiktok. Tujuan dari digital marketing,untuk menarik konsumen secara cepat dan [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4967,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tak-berkategori"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Konsep digital marketing - Artikel Konsep digital marketing<\/title>\n<meta name=\"description\" content=\"Apa Pengertian Konsep Digital Marketing?Konsep digital marketing secara luas merupakan salah satu kegiatan pemasaran atau promosi\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/inovasika.id\/public\/artikel\/konsep-digital-marketing-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Konsep digital marketing - 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